Neoway
— There's More to Know Campaign
After rebranding, we went to market with our newly-created brand platform: There's More To Know — a global brand campaign that used real-time data to create hyper-targeted insight-driven communication at scale.
Knowledge is the golden egg of our generation
Inspired by data and insights, we created a series of visually striking 3D illustrations to shine through and steal the stage. A color-coded campaign that speaks to Neoway's verticals proving that knowledge is the new gold.
But how do we communicate all the things that we know?
We don't. We prove it! And we show just enough to make people curious and hungry for more.
Campaign Hub
When clicking through our ads, the audience landed on a never-ending scrolling experience showing insights that are fully tailored to them.
Our messaging focused on the benefit that it brings — not the tech behind it.
Bridging the gap between digital and real
Despite being a digital-native company, Neoway saw how powerful the integration of channels
could benefit the business and expand the brand to new horizons.
An orchestrated global effort that brought targeted personalized insights to millions
The campaign traveled to several markets around the world, introducing Neoway and its new global brand platform to a much larger audience.
Selected Works
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Rise New York & Partners LLC
Est. 2017 in New York
Rise is a mindset™